CASE STUDY : Baker Wilkins & Smith
Intl
Market reach
Digital
Strategy live
Active
Partnership
- Digital growth strategy developed for international construction consultancy
- SEO and content strategy targeting international project keywords
- Brand visibility elevated across UK and international markets
- Active partnership supporting 70-year established practice
Baker Wilkins & Smith, an established construction consultancy with approximately 70 years of industry expertise, wanted to strengthen its digital presence and communicate its specialist capabilities to a wider audience. The business needed a focused digital strategy to showcase its experience, improve search visibility, and connect with potential clients across UK and international markets.
We collaborated with Baker Wilkins & Smith to strengthen its digital foundation and support its wider business objectives through a targeted online strategy. Our approach included:
- Digital Strategy: We focused on developing a digital strategy aligned with the consultancy’s business goals, helping communicate its expertise and strengthen its position in the construction consultancy market.
- Search Engine Optimization (SEO): We worked to improve organic search visibility through relevant keyword targeting, website optimization, and SEO activities designed to help potential clients discover the consultancy online.
- Content Marketing: We focused on communicating the company’s industry knowledge and specialist expertise through relevant content that supported audience engagement and digital visibility.
- International Visibility: We considered opportunities to strengthen the brand’s online presence across UK and international markets, helping its services reach a broader professional audience.
- Ongoing Digital Support: We supported the consultancy through an ongoing partnership focused on maintaining its digital presence and identifying opportunities for continued improvement.
“Orion understood the scale and prestige of our practice immediately. Their strategic approach matches the quality we deliver to our own clients.”
