CASE STUDY : Baker Wilkins & Smith
Baker Wilkins & Smith, an established construction consultancy with approximately 70 years of industry expertise, wanted to strengthen its digital presence and communicate its specialist capabilities to a wider audience. The business needed a focused digital strategy to showcase its experience, improve search visibility, and connect with potential clients across UK and international markets.
We collaborated with Baker Wilkins & Smith to strengthen its digital foundation and support its wider business objectives through a targeted online strategy. Our approach included:
- Digital Strategy: We focused on developing a digital strategy aligned with the consultancy’s business goals, helping communicate its expertise and strengthen its position in the construction consultancy market.
- Search Engine Optimization (SEO): We worked to improve organic search visibility through relevant keyword targeting, website optimization, and SEO activities designed to help potential clients discover the consultancy online.
- Content Marketing: We focused on communicating the company’s industry knowledge and specialist expertise through relevant content that supported audience engagement and digital visibility.
- International Visibility: We considered opportunities to strengthen the brand’s online presence across UK and international markets, helping its services reach a broader professional audience.
- Ongoing Digital Support: We supported the consultancy through an ongoing partnership focused on maintaining its digital presence and identifying opportunities for continued improvement.
